What’s on my bookshelf awaiting my undivided attention as we roll into 2011? An eclectic mix, for sure.
Consumers’ expectations of business are changing, and corporations are increasingly asked to help solve our shared economic, social and environmental challenges. The conversation is shifting from how the “shareholders” (company leadership and investors) benefit to how “stakeholders” (the company and the community) benefit.
Beverly was a great partner in our strategic branding initiative. We were led through effective, thought-provoking exercises that led to an exceptional clarity of vision.
Director, Community Affairs, RACKSPACE, San Antonio, TX
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